The SXSW Festival in Austin is a giant cultural magnet attracting each year the most interesting people in technology, music, design, and entertainment. Marshall Kirkpatrick has long been a fixture at SXSW. This year, the team at his company Little Bird made a Top 500 Influencers List from SXSW and put it into a Silk. It’s illuminating.
Nate Angell, the Growth Hacker at Little Bird, took the data and built a Silk that lets anyone slice and dice the Top 500 based on a wide variety of criteria. Here’s a view of the Top 500 based on their Listening Score. And here’s a view of the Top 500 members with the highest tweet volumes.
Little Bird is one of the leading companies in identifying social media influencers and converting this information into ways to interact with trending and important conversations. We are big fans of Marshall’s ideas around how to use technology to tell stories and understand narratives and look forward to working with Little Bird again in the near future. And if you have suggestions for other projects, we’d love to hear them. Tweet us @SilkDotCo.